The holiday season is upon us and the online pinboard Pinterest wants to know what inspires you. Their 30 Days of Pinspiration features different personalities, companies and brands all sharing their inspirations during the holidays.

Daytime talk show host Katie Couric kicked off the initiative with her Thanksgiving memories and companies ranging from Pottery Barn to Second Harvest created boards about the nostalgia of Christmas time and giving back.

The 30 Days of Pinspiration runs through Jan. 4.