Kenny Chesney launches app to serve as hub for fans
Country music fans can now access one of the industry's biggest stars in the palm of their hand. Kenny Chesney launched an app to serve as a master hub for fans, blending his social media channels with live shows, album and a customized radio station featuring all his hits.
The “No Shoes, No Shirt, No Problem” artist isn't the only country artist to embrace digital. Miranda Lambert launched an interactive campaign in August that included a mobile app, interactive music video and Facebook app.