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RALEIGH -- When you think summer concerts you probably think tailgating, good food and lots of fun. That's exactly what Rascal Flatts fans were enjoying before Sunday evenings show.

But then there were also fans like Celynn Smyth, a Jacksonville resident, who drove over two hours and wanted to be one of the first ones inside the gate.

"I told my husband we have to go and we bought like six tickets and we came down," Smyth said.

But six lawn tickets at $40 a piece isn't cheap.

"I picked up a couple of extra waitressing shifts; we had to plan ahead, but I'm sure it does affect who comes," she said.

This is one reason the Live Nation venue has been offering discount tickets all summer long to get big crowds through the doors.

"We've done value meal combo ticket purchasing where you can get your ticket, your food and beverage along with that in a rolled up bundled price and we've run $10 ticket sales," Peter O'Donnell, the general manager of Walnut Creek, said.

Live Nation announces their ticket specials every Monday and you can purchase those tickets on Wednesdays.

"Wednesdays become certainly the highest ticket sale of the week for us," O'Donnell said.

That is good news for Douglas O'Brien, who is an avid concert attendee.

"For two lawn tickets I paid $95-something and that's plus parking and stuff like that," O'Brien said. "I mean it wasn't as bad as I thought it was going to be."

But without these discounts, concert organizers aren't sure they would draw in big numbers this summer.