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Nearly 30 years ago Kangol Kid had hip-hop listeners chanting "Roxanne, Roxanne". Now the UTFO rap artist has students at the Mosaic Prep Academy, PS 375, chanting a spin on a lyric from that popular song: "We never lose because we're all about winning".

That's the message Kangol has been working to spread in the fight against breast cancer ever since since starting up Mama Luke. It's a foundation he started in memory of his dear friend Gay Frances Lucas who passed away from the disease.

"Everyone has lost someone or knows someone who has lost their lives to breast cancer. just decided to do something. I'm not a doctor, I can't cure breast cancer. But I can be part of the solution," Kid said.

PS 375 Principal Lisette Caesar says raising awareness fits in well with ongoing conversations they try to have with students about health.

"We do have several parents who have had breast cancer or cancer of some type. We also have staff that have had cancer. So we openly talk to the kids about health here," Caesar said.

To show their support, the kids got decked out in breast cancer awareness pink and chipped in allowance change of $1 each to help raise research funds.

"I think it is very nice for them to be doing a fundraiser for so they can have research for people who are sick,' said Fourth Grader Jelani Gray.

Even the boys, who were a little reluctant at first, got on board with pink.

"We didn't want to wear pink because we thought it was girly but then a few of realized it is lessons where we are helping people with breast cancer by giving in donations. So it is an honor to wear pink today," said Fifth Grader Alejandro Lago.

In addition to all that pink, the kids raised nearly $400 towards breast cancer research.

"This right here came from the kids. This is so incredible and this is going to the American Cancer Society on behalf of our movement Mama Luke. We're just trying to make a difference and I believe we just did."